Date: August 28, 2012 1:00pm – 1:45pm CT
(convert your time zone)
It happens every year. You face a lecture hall full of college freshmen and feel how cavernous the generation gap has become. To you Amazon is a river in South America; to them it’s an online shopping giant. You understand what ‘don’t touch that dial’ means; they’ve always had a remote control. You wanted to be like Mike; their NBA heroes are Kobe and LeBron.
Ever wish you could get inside their minds to really understand where they’re coming from? Here’s your chance. On Tuesday, August 28 at 1 p.m. Central, you’ll have a rare opportunity for live Q&A with the authors of the Beloit Mindset List.
Ron Nief and Tom McBride, the men who literally wrote the book on what generations of Americans think is normal, will present, “Back to School: Understanding the Mindset of Today’s Modern Student.” They’ll cover:
- How technology has accelerated the widening of the generation gap
- What they’ve learned over the 15 years they’ve been creating the mindset list
- Their favorite “Mindset Moments” and how you can leverage them to keep relevant
Whether you’re in front of a classroom of college freshmen, or work behind the scenes on the facilities and technologies they’ll use on campus, we guarantee you’ll gain new insight of the next generation of students. And maybe even get a good chuckle in the process.